The Clarity Team

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Kay Dee Cole, CFP®

CEO and Founder

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Dr. Kim Hall, CFP®

Director of Financial Planning

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Eric Stein, CFA

Investment Strategist

Partner, East Bay Financial Services


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Brandy Felina

Director of Client Services

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Kay Dee Cole, CFP®, CeFT®

CEO and Founder

My passion is working with people who have lost their financial partner or are dealing with a situation that requires many moving parts.  Transitions are hard.  When I watched my Mom navigate Alzheimers and then transition to being single it made me want to protect her.  I wanted to make sure others understood why it's important to have someone outside your family to help.

 

My father passed away from Alzheimer's Disease in 2010.  My Mom was dealing with a prolonged illness and grief that was hard to explain to people.  My own personal experience helps me to understand how grief comes in all forms and is extremely different for all people.  

When you lose your financial partner, whether divorce or loss, clients find our process comforting. We allow you space and really let you decide what it is you need from us. We spend time getting you to a place that allows you to breathe. Sometimes you need to get into a decision free zone and get permission to take time when needed. No pressure but slight nudging from us to keep you on track.

Growing up a farmer’s daughter just south of Corvallis, Oregon, I learned the value of hard work and perseverance. I attended school in Corvallis and graduated from Oregon State University with a Natural Resources Economics Degree and minors in business and statistics. After college I worked for the U.S. Department of Agriculture as a statistician in California and Colorado. In 1996 my husband and I returned to Corvallis to help with the family farm. In 2000, my entrepreneurial spirit helped me realize my dream of owning my own retail business, as a florist.

My background and experience in running that retail business and being involved with the sale of our family’s business gave me a unique perspective in family-owned businesses. I also realized that running a retail business was not my dream career. With the help of my financial advisor, I decided financial planning was what I really wanted to do. I started out in a large broker business but decided I wanted to help people plan for life; not just sell investments.

So I took a huge leap of faith and opened Clarity Wealth Development in 2010 and became a Certified Financial Planner™ in 2012. I knew this was a great way to provide value and it turns out I was right. As a CFP® I have a fiduciary duty to my clients, a higher standard than most advisors. Being a fiduciary means putting my clients interests first at all times.

That courage to go out on my own came in handy when I became a cancer survivor. I understand the complexity of financial planning during a serious illness. In late 2012 I was diagnosed with ovarian cancer, stage IIIB. This was a stressful time for my family, my clients and myself. However, this did give me valuable insight as a financial planner for those unexpected life changing moments.

I am more determined than ever to provide the best service to my clients. I find joy in my family and especially my husband of 30 years. We also have two wonderful dogs, Bailey a yellow Labrador and Bella a Great Pyrenees mix. We enjoy traveling together and being active in our local community.

Kay Dee is a member of the Financial Planning AssociationNational Association of Professional Financial AdvisorsXY Planning Network and a CFP® professional. She’s active in the community, serving as a past Director on the Chamber of Commerce Board and as past Treasurer of Girls On the Run Willamette Valley . She is a member of Greater Corvallis Rotary, and the Corvallis Chamber of Commerce.

Kay Dee Cole, CFP®, Owner of Clarity Wealth Development in Corvallis, Oregon has been authorized by the Certified Financial Planner Board of Standards (CFP Board) to use the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and CFP (with flame design)® in accordance with CFP Board certification and renewal requirements. Kay Dee Cole specializes in working with widows/widowers or women retiring. She completed coursework at the University of Portland to earn her Executive Certificate in Financial Planning.

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Kim Hall, PhD, CFP®

Director of Financial Planning

Effective financial planning is about more than just savings and investing.  It is about making decisions that get you the most of what you value out of life.  I work with clients to identify goals, evaluate trade-offs, and to make intelligent decisions.  

My objective is to help clients put a personalized financial framework in place to achieve the life of their dreams.

I joined Clarity Wealth Development in 2017, bringing with me 10 years of experience in applied economic research and education.  I was drawn to personal financial planning because I knew that the tools I was developing in my academic research could also directly impact individuals and families in meaningful ways.  My expertise in risk analysis and optimal resource allocation, combined with my knowledge of savings, investment and tax planning strategies, enables me to empower clients to make well informed decisions on how to manage their hard-earned money.

I have a Ph.D. in Applied Economics from Oregon State University, and a B.S. from U.C. Berkeley in Resource Management. I love being a part of the Corvallis community, where I live with my husband and two daughters.  In my spare time I like to keep active enjoying the many amenities our town provides, serving our community, and traveling to far-off destinations, usually to visit my family and friends spread all around the world.

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Eric Stein, CFA


Investment Strategist

Partner, East Bay Financial Services

Prior to joining East Bay, Eric worked for a variety of firms, both large and small.  This includes 7+ years with Goldman Sachs Asset Management where he held roles in areas such as performance measurement, client service, risk analysis, and portfolio construction.  During his tenure there, Eric had the opportunity to cover many different types of asset classes, vehicles, and client types.  Eric also worked at RSM U.S. Wealth Management for 10+ years, serving as the Chief Investment Officer while providing strategic leadership and solutions for their national investment platform.

Eric is a proud graduate of Indiana University where he earned a B.S. in Finance.  Eric also earned the Chartered Financial Analyst (CFA) designation in 2001 and continues to stay involved in the local CFA society.  Eric has been quoted several times in the Wall Street Journal and has written extensively on topics covering asset allocation, manager due diligence, financial markets, and economic events.

Eric enjoys traveling with his wife, Laura, and their two sons, Scott and Jack.  In his spare time, Eric is an avid cyclist and includes finishing a Half-Ironman as one of his greatest athletic accomplishments.  

Eric is a Partner at East Bay Financial Services, LLC, a Registered Investment Advisory firm which supplies research services to Clarity Wealth Development under contract.

Learn more and connect with Eric on LinkedIn.

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Brandy Felina

Director of Client Services

Brandy joined the team at Clarity Wealth Development after being a stay at home mom to her 3 daughters and son for the past 14 years.

While at home she ran an In-home Child care business for 12 of those years.  

Brandy recently decided that she was ready to transition out of the home and into the workforce.  She wanted a career that would allow her to utilize all of her skill sets as well as provide an environment for learning and gaining new strengths.

In her spare time, Brandy enjoys vacationing to tropical destinations, playing on her co-ed spring softball team, and watching her kids play sports among many other things.